Biscuit Wholesaler in Birmingham| McVitie’s, Fox’s, Gullón, Maryland & More | Dairyfresh Cash & Carry
- najma21
- Nov 7
- 4 min read
Food and Drinks Wholesaler in Birmingham — Wholesale Biscuits for Retailers & Cafés
When it comes to stocking up on trusted wholesale biscuits, Dairyfresh Cash & Carry Birmingham has every retailer’s favourite in one place. From classic tea-time essentials to indulgent cookies and sugar-free options, our biscuit range caters to every shelf, every customer, and every taste.
Whether you’re a convenience store, café, or food service outlet, We bring you the best-selling brands loved across the UK — McVitie’s, Fox’s, Gullón, Maryland, Bahlsen, Britannia, Lotus, and more.

McVitie’s – Britain’s Everyday Favourite
Few names in the biscuit aisle carry as much trust as McVitie’s. From the iconic Milk Chocolate Digestives (266g) to the crunchy Hobnob Original Biscuits (255g), these are staples your customers recognise instantly.
Retailers love the wide PMP range, including Rich Tea, Nice, Ginger Nut, and Choc Chip Cookies, all priced for fast turnover.
Don’t miss the impulse-buy classics like Gold Bar 6pk and Jaffa Cakes (122g) — perfect for till points and meal deal pairings. For budget-friendly options, the Tasties range offers great margins with everyday favourites like Digestive Biscuits (300g) and Coconut Rings (300g).
Maryland – Chunky, Chewy, and Always a Winner
When shoppers crave a chunky cookie, Maryland always delivers. The range includes White Chocolate Chunky (180g), Double Chocolate Cookies (200g), and Choc & Hazelnut (200g) — ideal for lunchboxes, cafés, and impulse shelves.
Retailers love how Maryland’s PMP lines — such as the Big & Chunky White Brownie (144g) — attract loyal customers and strong repeat sales. These biscuits hit the sweet spot between indulgence and everyday snacking.
Fox’s – The Biscuit Bakers’ Craft
Fox’s Biscuits combine heritage baking with irresistible flavour. From Golden Crunch (200g) and Viennese Melts to the premium Chunkie Triple Choc Cookie (180g), every pack delivers that rich, buttery taste customers expect.
For cafés or gift hampers, Fox’s brings both quality and tradition — making them a staple in any wholesale biscuits selection.
Gullón – Sugar-Free, Gluten-Free & Guilt-Free Goodness
Health-conscious customers are driving new trends, and Gullón has become the go-to brand for sugar-free and no-added-sugar biscuits.
Retailers can stock a full variety, from Sugar Free Shortbread (330g) and Oaty Biscuits No Added Sugar (410g) to Gluten Free Digestive (150g) and Breakfast Biscuits with Yoghurt (220g).
For international flavour seekers, Gullón also offers Butterfly Biscuits (495g), Maria Biscuits (400g), and Savoiardi Lady Fingers (300g) — ideal for desserts and tiramisu lovers.
With value packs and strong consumer demand, Gullón’s range helps retailers cater to modern, health-minded shoppers without compromising on taste.
Merba – The Premium Cookie from Europe
Straight from the Netherlands, Merba Cookies are a hit among retailers looking to offer something special.
Their indulgent selection — including American Cookie (200g), Brownie Cookie (200g), and colourful Rainbow Cookies (150g) — adds a premium feel to any shelf.
Perfect for cafés, dessert bars, or gifting, Merba’s quality packaging and taste make them stand out in the biscuit aisle and drive repeat custom.
Britannia – Authentic Flavour, Loved Worldwide
Britannia brings the taste of India’s favourite biscuits to Birmingham’s diverse retail scene. From Good Day Butter, Cashew, and Pista Badam Biscuits (72g) to the classic Nice Time Biscuit (80g), these are perfect for ethnic stores and international aisles.
Retailers can also stock up on Toastea Rusk in both Suji and Milk variants — a tea-time essential. With products like Little Hearts Multipack (75g), Britannia captures both nostalgia and quality in every bite.
Jacob’s & Savoury Biscuit Staples
For savoury snacking, Jacob’s remains unbeatable. TUC Original (150g), Cheddars, and Mini Cheddars Original 12pk (90g) are household favourites. These are perfect add-ons for lunchtime shoppers or pub snack selections.
Retailers trust Jacob’s for consistency, strong brand pull, and reliable sales — making it a must-have in every wholesale biscuits category.
Other Must-Stock Biscuit Brands
Alongside the big names, Dairyfresh Cash & Carry stocks a curated range of favourites:
• Bahlsen – European classics like Pick Up 3pk and Hit Vanilla (220g).
• Burton’s – The timeless Jammie Dodgers (140g) and Minis 6pk (120g).
• Lotus Biscoff (250g) – The café-favourite biscuit, perfect with coffee.
• Ritz Crackers (150g) – Iconic buttery crackers that never go out of style.
• Farley’s Rusks (150g) – A trusted choice for parents and baby aisles.
• Mars/Wrigley’s – Fun treats like M&M Mini Cookies and Bounty Cookies (180g) for younger audiences.
These fast-moving SKUs ensure there’s something for everyone — from sweet treats to savoury snacks, from family staples to premium imports.
Why Retailers Choose Dairyfresh for Wholesale Biscuits
At Dairyfresh Cash & Carry Birmingham, we make stocking your shelves simple. Our biscuit range covers all market segments — from value to premium — helping retailers and caterers meet customer demand effortlessly.
✔️ Top UK & international brands all in one place
✔️ Trade-ready packs & PMP lines for easy pricing
✔️ Fast restock and reliable supply
✔️ Serving convenience stores, cafés, takeaways & wholesalers across the UK
We don’t just supply — we support retailers with a constantly updated range of best selling products that customers recognise and trust.
Order Your Wholesale Biscuits Today
From McVitie’s Digestives to Maryland Cookies, from Gullón Sugar-Free to Merba Premium Cookies, Dairyfresh Cash & Carry is your trusted partner for all wholesale biscuits.
Keep your shelves stocked, your margins healthy, and your customers happy — all under one roof.
📦 Available now at Dairyfresh Cash & Carry Birmingham
📲 Order via Dairyfresh App





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