The school run is back, and so is the seasonal rush for lunchbox drinks, snack multipacks and breakfast cereal. DairyFresh, a cash and carry in Birmingham serving independent retailers, caterers, and convenience stores across the West Midlands, has released its Back to School range for 2026. The offer covers drinks, biscuits, crisps and cereal from major FMCG wholesale brands, with orders accepted between 10 August and 4 September 2026, subject to availability. This Year's ra

Multipack drinks are one of the most dependable categories in UK retail. Whether it's a busy convenience store, an off-licence, or a supermarket, these products deliver consistent sales, better margins, and strong repeat purchases. At Dairyfresh Ltd, a leading food and drinks wholesaler in Birmingham, we supply a carefully selected range of multipack drinks that reflect what customers actually buy. From everyday soft drinks to kids' favourites, energy drinks, and flavoured wa