Soft Drinks Wholesale Special Offer: Boost, Rubicon, Barr & Irn-Bru at DairyFresh
- Syed Ali Kazmi
- 11 hours ago
- 4 min read
Independent retailers, convenience stores, and trade customers looking to refresh their drinks stock can take advantage of DairyFresh's soft drinks wholesale special offer from 24 to 30 August 2026.
The promotion features popular Boost, Rubicon, Barr and Irn-Bru lines across cans, 500ml bottles and larger 1L and 2L formats. With a mix of PMP and Standard wholesale formats, the range gives retailers options for different shelf spaces and customer buying habits.
Why stock Soft Drinks from DairyFresh?
Soft drinks are an important part of the convenience store and independent retail offer, from single-serve drinks for customers on the go to larger bottles for households.
This week's DairyFresh promotion brings together four recognisable brands in one trade offer, making it easier for retailers to replenish their drinks range while planning stock for the promotional period.
The selection includes Boost energy and sports drinks, Rubicon fruit drinks, Barr fizzy drinks and Irn-Bru, giving retailers a broad mix of flavours and pack sizes.
Boost Soft Drinks Wholesale
The Boost range included in the promotion covers 500ml formats across energy and sports drink options.
Boost Products on Offer
Boost Energy Original PMP £1 500ml – 12x500ml
Boost Sport Tropical Berry PMP – 12x500ml
Boost Original Cans £1 500ml – 12x500ml
Boost Orange 500ml – 12x500ml
Boost Sport Mixed Berry PMP £1 500ml – 12x500ml
The range gives retailers a choice of original, tropical berry, orange and mixed berry flavours, with several PMP options designed for convenience retail.
Rubicon Wholesale Drinks
Rubicon features both multipack and still drinks options in the DairyFresh special offer.
Rubicon Mango Multipack 330ml – 12x2x330ml
Rubicon Still Guava PMP £1.69 1L – 12x1L
Rubicon Still Mango PMP £1.69 1L – 12x1L
Rubicon Still Pomegranate PMP £1.69 1L – 12x1L
Rubicon Still Passion PMP £1.79 1L – 12x1L
Rubicon Still Pineapple PMP £1.69 1L – 12x1L
Barr Soft Drinks Wholesale
Barr makes up the largest part of the fizzy drinks selection in this promotion, with a wide choice of 2L bottles.
Barr Products on Offer
Barr Tizer PMP £1.39 2L – 6×2L
Barr Raspberry PMP £1.39 2L – 6×2L
Barr Cola PMP £1.39 2L – 6×2L
Barr Diet Lemonade PMP £1.39 2L – 6×2L
Barr Diet Cola PMP £1.39 2L – 6×2L
Barr Limeade PMP £1.39 2L – 6×2L
Barr Orangeade PMP £1.39 2L – 6×2L
Barr D&B PMP £1.39 2L – 6×2L
Barr Cream Soda PMP £1.39 2L – 6×2L
Barr Bubble Gum PMP £1.39 2L – 6×2L
Barr Cherryaide PMP £1.39 2L – 6×2L
Barr Pineapple PMP £1.39 2L – 6×2L
Barr Lemonade PMP £1.39 2L – 6×2L
Barr Xtra Cola £1.39 2L – 6×2L
With cola, lemonade, fruit flavours and diet options, the Barr selection gives retailers plenty of choice when building a larger-format soft drinks section.
Irn-Bru Wholesale
The promotion also include Irn-Bru PMP £1.99 2L, supplied in cases of 6*2L
The PMP format gives retailers a clearly marked retail price on the pack, making it straightforward to display alongside other price-marked soft drinks.
How to make the Most of the Soft Drinks Offer
For convenience stores and independent retailers, a balanced drinks range can help cover different customer occasions.
Consider:
500ml formats for customers looking for a single drink on the go.
PMP Products, where a clearly marked retail price suits your store.
2L Bottles for customers buying large formats for home consumption.
A mixture of flavours rather than relying on a single soft drinks fixture
Different brands to give customers more choice across the drinks fixture.
The DairyFresh promotion includes all these formats across Boost, Rubicon, Barr and Irn-Bru.
How to Order Soft Drinks Wholesale from DairyFresh
The Boost, Rubicon, Barr and Irn-Bru Soft Drinks featured in this special offer are available to trade customers alongside DairyFresh's wider drinks, grocery and FMCG range. Existing account holders can add these lines to a standard order; new customers can register a trade account via the DairyFresh Website, visit the Cash and Carry in Aston, or call the trade team on 0121 293 6112
DairyFresh
81 Chester Street, Aston, Birmingham B6 4AE
0121 293 6112
Frequently asked questions (FAQs)
What is the DairyFresh soft drinks special offer?
It is a promotional soft drinks offer running from 24 August 2026 to 30 August 2026, featuring selected Boost, Rubicon, Barr, and Irn-Bru products.
Which soft drink brands are included?
The promotion includes Boost, Rubicon, Barr, and Irn-Bru. The listed products include 500ml drinks, Rubicon 1L still drinks, Barr and Irn-Bru 2L bottles, and a Rubicon mango multipack.
What does PMP mean?
PMP means Price Marked Pack. The recommended retail price is printed directly on the product packaging, helping retailers display a clear selling price to customers.
What Boost products are included?
The promotion includes Boost Energy Original, Boost Sport Tropical Berry, Boost Original Cans, Boost Sport Orange, and Boost Sport Mixed Berry in 500ml formats.
Which Barr drinks are included?
The Barr selection includes Tizer, Raspberry, Cola, Diet Lemonade, Diet Cola, Limeade, Orangeade, D&B, Cream Soda, Bubble Gum, Cherryaide, Pineapple, Lemonade, and Xtra Cola.
Can trade customers order from DairyFresh?
Yes. Trade customers can order by phone on 0121 293 6112, through the DairyFresh app (Play Store and App Store), or in person at 81 Chester Street, Aston, Birmingham B6 4AE.
Stock Up on Wholesale Soft Drinks in Birmingham
From Boost energy and sports drinks to Rubicon fruit drinks, Barr fizzy favourites and Irn-Bru, this Special offer brings a broad selection of soft drinks together for trade customers.
The Promotional period runs from 24 August to 30 August 2026. Contact DairyFresh on 0121 293 6112 or visit the cash and carry at 81 Chester Street, Aston, Birmingham B6 4AE to enquire about the offer.
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